Research shows that neural plasticity (the brains ability to learn new skills) decreases with age.  When children are very young their neural plasticity is high which makes it easier to learn new skills.

Children who receive autism-appropriate education and support at key development stages are more likely to gain essential social skills and react better in society. Hence, early detection can provide a child with autism the potential for a better life.

Parents can learn early to help their child improve mentally, emotionally and physically throughout the development stages with help from specialists.

Catching Autism and working through it early benefits parental relationships.  The strain of caring for a child with ASD can be an everyday challenge, but with early preparation and intervention, parents can prepare themselves for the road ahead emotionally and mentally.

In cooperation with Sesame Workshop Bidaya media developed “See Amazing in All Children” campaign that contains of community and school outreach assists in achieving different educational goals such as:

  • To raise awareness and understanding about autism spectrum disorder amongst parents and community members.
  • To support increased awareness on available services in UAE, encouraging parents to take action to support their children now as service providers are reporting long waitlists for admission.
  • To encourage children to accept and interact with others and acknowledge and appreciate the uniqueness of all.
  • Raise awareness on Autism Spectrum Disorder and assuage confusion and misinformation surrounding ASD.
  • Understand Autism Spectrum Disorder helping to mitigate the shame and embarrassment parents may experience, which in turn can cause them to shy away from receiving services.
  • Acceptance of children with Autism Spectrum Disorder.
  • Inclusion of children with Autism Spectrum Disorder into family life, education and social settings.
  • Encourage home-based therapy intervention to supplement services while waiting admittance in an appropriate formal educational setting. These may include private therapists as well as free workshops for parents and caregivers available throughout the region.