Our Campaign

Bidaya Media creates tailored public service announcements (PSAs) campaigns to raise awareness about different and important social, emotional, cultural and educational matters

Road Safety

Statistics show that traffic accidents are a leading cause of injury and death in the Gulf States. Yet statistics show that it is possible to reduce road traffic injuries through strict policy interventions, mass media and national campaigns to increase the use of seat belts, pedestrian awareness and safe routes to school. Bidaya Media created

Environmental safety

Bidaya Media’s projects include “Our environment. Our friend”, it aspires children to engage with fun learning materials that actively encourage them to take actions to support a clean, healthy and sustainable environment. It also encourages them to pursue education and careers that will support environmental studies and initiatives in the future. Educating UAE children early

Arabic Literacy

“Arabic, Our Language … Our Pride” Learning and teaching Arabic are one of the basic elements of education in the Arab Gulf, as the language is closely linked to religion and culture and learning it promotes a sense of patriotism, affiliation and pride. Furthermore, the appropriate learning and mastering of Arabic contributes significantly to the

Social Outreach Program

Healthy lifestyle outreach program & campaign with a package of school based educational materials for students, teachers, and parents

Healthy Lifestyle

“Our generation health is our wealth” Out of Bidaya Media believes that it can play an active role in enhancing Arab Children health. Bidaya Media is convinced that every child has the right to health care, and to the highest attainable standard of health. In addition, Therefore, Bidaya Media conceived a project that aspires to

Back to School

Bidaya Media has created a fun learning toolkit which has been developed with the support of the Abu Dhabi Education Council (ADEC). It was accredited by the UAE Ministry of Education (MoE) and Arab Bureau of Education for the Gulf States (ABEGS), A jumbo sized activity/storybook ”Back to School” was produced and distributed exclusively in

Dream Save Do: FINANCIAL EMPOWERMENT FOR FAMILIES

IN COLLABORATION WITH THE UAE MINISTRY OF COMMUNITY DEVELOPMENT, METLIFE FOUNDATION AND SESAME WORKSHOP LAUNCH “DREAM, SAVE, DO: FINANCIAL EMPOWERMENT FOR FAMILIES” which is a Global Initiative to help children and the adults in their lives set goals, have aspirations, make plans, and understand that the choices they make every day could help them achieve their dreams. The

Autism

Research shows that neural plasticity (the brains ability to learn new skills) decreases with age. When children are very young their neural plasticity is high which makes it easier to learn new skills. Children who receive autism-appropriate education and support at key development stages are more likely to gain essential social skills and react better

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