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Bidaya Media Appoints New CEO While Its Flagship Show ‘Iftah Ya Simsim’ Launches Season 3 to inspire children this Ramadan

Abu Dhabi – 03 JUNE, 2019: Bidaya Media, the producer of the beloved children’s program ‘Iftah Ya Simsim’, has appointed Nabil El Jisr as CEO. He will lead the educational media production organization in its mission to use the educational power of media to help all children reach their highest potential. El Jisr joins at

June 3, 2019

The National – Abu Dhabi

The National speaks to Iftah Ya Simsim prop master and Bidaya art director Amr Dia about his work since coming on board one year ago. Read More

May 14, 2019

Yalla Abu Dhabi – Iftah Ya Sim Sim is back with Season 3

Yalla Abu Dhabi highlights the educational backbone of Iftah Ya Simsim’s third season, explaining the show’s 3R curriculum and the related themes addressed within this year’s episodes. Read More  

May 6, 2019